How to Add an Administrator to Your Ads Manager: A Comprehensive Guide

Collaborative work on advertising campaigns is increasingly common. Media buyers, affiliate marketers, and general marketing teams often need to share access to Ads Manager. By assigning specific responsibilities to each colleague, everyone can focus on their area of expertise, saving time and ensuring greater efficiency.

Why You Might Need to Add a Teammate

Granting someone else access to your Ads Manager allows them to see and work on campaigns without using your personal Facebook credentials. Here are a few reasons you might do this:

• Client Transparency – A client can monitor campaigns directly, rather than relying on the marketer’s own account.
• Teamwork in Traffic Arbitrage – Different specialists can handle account farming, payments, or campaign setup individually.
• Audits or Troubleshooting – An expert can be given temporary access to diagnose issues or optimize performance.

Roles in Ads Manager

Within Ads Manager, you can assign different roles depending on the user’s tasks:

• Administrator – Full control: can create and edit ads, change payment methods, manage users, and view reports.
• Advertiser – Can create and manage ads and see payment methods (but not change them).
• Analyst – Can only view data, reports, and limited ad details.

How to Add an Administrator to Ads Manager

If you want to give someone admin privileges, follow these steps:

1. Open your Ads Manager (the main interface for your ad campaigns).
2. Click the menu icon (nine dots at the top-left) and select “Ad Account Settings.”
3. You’ll see a page where you can change payment settings and manage roles (on the right side of the screen).
4. If your account is in good standing and you’re an admin, you’ll see an “Add People” button (active, bright-blue color).
5. In the pop-up window, enter the name or email of the person you want to add (they may need to be on your Friends list), then choose one of the roles—Admin, Advertiser, or Analyst.
6. Confirm to complete the process. That person now has access according to the role you’ve assigned. You can remove them anytime by going back to the same settings and deleting them from the list.

Using Business Manager

If you manage multiple ad accounts, Business Manager (BM) can unify them under one umbrella. Agencies and large arbitrage teams often use BM for easier scaling and oversight:

1. Create or open your existing Business Manager.
2. Go to “Business Settings” > “People,” then click “Add” and enter the user’s email.
3. Choose “Employee” or “Admin.” Optionally, grant financial permissions (Financial Analyst or Financial Editor).
4. Assign them to specific Ad Accounts, Pages, or other assets if you wish.

Adding Roles to a Facebook Page

If you need to give a user access to a particular Facebook Page, for posting content or community management:

1. Go to “Pages” in your main Facebook menu.
2. Select the desired page.
3. Click “Settings” > “Page Roles.”
4. Enter their name or email and select a role: Admin, Editor, Moderator, Advertiser, or Analyst.

Each role has specific permissions—from full administration to read-only analytics access.

Conclusion

Often, a single person can’t handle every aspect of the advertising process—especially when teams have separate specialists for payments, account farming, creative production, and so on. Adding team members to Ads Manager or Business Manager is a safe and straightforward way to let others help without exposing your personal Facebook login.

Want to boost your affiliate earnings even more? Register Here in our partner program to gain exclusive offers and expert support. Together, we can find the best verticals and scale successfully!